Revitalize Your Style
If you’re looking for a stylish new way to reinvent your look, why not consider a new pair of glasses?
Our wide selection of designer frames is sure to have something perfectly suited to your unique taste, so visit the team at Downtown Vision Care today or request an appointment to update your prescription.
Lenses for Any Occasion
There is so much more to your lenses than just clear vision. We proudly offer a range of lens treatment options to help enhance your eyewear experience.
Whether you spend most of your days out in the sun, in front of a computer, or just relaxing with friends in our scenic Rockies, we have a lens treatment for you. Ask about our selection when you visit us.

The Right Eyewear for the Job
Downtown Vision Care carries a robust inventory of specialty and safety eyewear including prescription swim and Zeal ski goggles.
We also take part in the Eyesafe OVC safety glasses program to help ensure your employees have access to protective eyewear for any jobsite.
Visit Us Today
Our team is ready to enhance your eyewear experience with the help of our knowledgable staff and stylish frame selections. If you have your prescription, please visit us today—or book an appointment to update your prescription.
Our Brands

DITA
You can’t literally see the teams of designers, research and development, or the number of months it took to make a pair of DITA frames. But you will always feel its presence when you hold it in your hands. Which is why DITA’s design and manufacturing standards are regarded as the benchmark by which all other luxury eyewear brands are judged. Founded in 1995, DITA reinvented eyewear by transcending its conventions, creating a discreet luxury with product ranging from bold character frames to new interpretations of timeless shapes through innovative technology. With over 20 years in design and partners at the highest levels of manufacturing, DITA’s expertise is unparalleled, earning a coveted reputation as a true leader in optical innovation. DITA has had the unique pleasure of serving the world’s most discerning clientele, challenging the old guard, and forging singular relationships within culture, style, sport, and entertainment; affirming the brands position as individual as the product it creates.

Dutz
Dutz Eyewear emerged in The Netherlands in 2005. They focus on the adventurous styles that their customers desire. Aiming to be different from the rest, the Dutz eyeglass frame collection provides a myriad of unique shapes, colors, and patterns.

Face A Face
Far from standardized fashion diktats and conformist trends, each collection asserts its artistic temperament, drawing its inspiration from the sources of Modern Art, architecture and contemporary design FACE A FACE frames are developed within the design studio directed by Pascal Jaulent resembling small subtle pieces of architecture, playing with volumes, shapes, material and textures.

Giorgio Armani
The Giorgio Armani brand has an incomparable and timeless sense of style. Armani’s vision of the world of creative design is not just about turning heads, but about leaving a lasting impression. Pure lines, intrinsic elegance, and care for details are the elemental concepts underlying Giorgio Armani’s iconic designs and eyewear styles.

LA Eyeworks
Founded in 1979 as a single storefront on Melrose Ave in Los Angeles, LA Eyeworks today shares their influential designs with a global network of opticians and retailers.

Maui Jim
Maui Jim is the fastest growing maker of premium polarized sunglasses, prescription sunglasses, and ophthalmic frames in the world! It all began in Lahaina, Hawaii, with a need for sunglasses that could eliminate the harsh Hawaiian glare without distorting the colors of the island scenery. Today, Maui Jim also produces stunning, high-quality ophthalmic frames.

MODO
MODO is dedicated to consistently designing eyewear that blends effortless minimalism with harmonious functionality. Their creative inspiration is found in the cities MODO resides in: New York, Milano, and Stockholm. Inventive technology and colorful designs achieve a highly unique collection of beautiful frames.

Nano Vista
Childs eyewear has to be durable and straightforward. Colours and designs that catch the attention of any young wearer are also a plus. Nanovista’s line of eyewear caters to children throughout the age range, with features like flexible hinges and strong materials standard on every pair.

Oakley
Oakley invents each new product with a design philosophy called sculptural physics: the discipline of solving problems with science and wrapping them in art. Supported by an infrastructure that includes the latest tools of technology, Oakley engineers and artisans continue to expand the company’s array of product categories.

Oliver Peoples
Since its founding in 1987, Oliver Peoples has carried forward its authentic brand, focusing on superior craftsmanship and timeless designs. Any piece in the infamous Oliver Peoples Collection will bring an old-style Hollywood feel to your daily ensemble. With an iconic look like Oliver Peoples, it is no surprise that their frames have made it to the big screen, sported by Uma Thurman in Kill Bill and Pierce Brosnan in Die Another Day.

Prada
Innovation is at the core of Prada's success, with no sector escaping the Group's avante garde approach. Prada casts its creative eye beyond the boundaries of fashion, including art, architecture, cinema and culture as a key reference to the brand's core values. Prada eyewear is exemplary of the company's well maintained and well-deserved status associated with the brand.

Prodesign Denmark
Founded in Denmark in 1973, Prodesign eyewear is a brand centered around quality, function, and design. With comprehensive knowledge of optics, Prodesign frames are shaped and refined to fit your unique expression. Offering a variety of styles to choose from, their craftsmanship aims to give everyone a unique addition to their personal style through innovative eyewear.

Starck
The passion and precision of architect Philippe Starck drives the functionality and design of each frame in this line of eyewear. Since 1996, the frames in this collection feature technology pioneered by Starck himself; Biolink, a screw-less hinge that allows 360-degree range of movement by mimicking the biomechanical movements of the human body. Fashion and functionality really can work together harmoniously.

Superflex
From traditional to trendy, the Superflex collection boasts over 90 styles to choose from in a vast array of ladies', men's, unisex, and children's eyewear. An American brand with quality, selection, and style at the forefront, Superflex provides a frame selection for every member of the family at down-to-earth prices.

Versace
Founded in 1978, Versace holds the ultimate status in style. The Versace name is World famous and centered on the idea of a world of fashion, glamour, and sexiness. Versace eyewear is striking and designed to combine technical innovation with stylish design. The frames are distinctive, and like many of Versace’s accessories, they often feature details taken from the house's graphic language.

Our Brands




Our Location

Our Address
- #243, 414 3 St S.W.
- Calgary, AB T2P 1R2
Contact Information
- Phone: 403-262-5012
- Fax: 403-266-5800
Hours Of Operation
- Monday: 8:00 AM – 5:00 PM
- Tuesday: 8:00 AM – 5:00 PM
- Wednesday: 8:00 AM – 5:00 PM
- Thursday: 8:00 AM – 5:00 PM
- Friday: 8:00 AM – 5:00 PM
- Saturday: Closed
- Sunday: Closed
PARKING AVAILABLE
Parking is available in the Calgary Place Parkade. Entrance is off 4th Ave. across from the Keg. Be sure to take a ticket when you enter and we’ll provide a voucher for the time of your visit.
Our Blog
Check out our Blog for news updates and eye care tips!
Can Laser Eye Surgery Fix Cataracts?
Laser Eye Surgery, Lasey Eye SurgeryCataracts occur when our lens in the middle of eye gets cloudy and opaque. They can be a frustrating thing to deal with in your everyday life, and while they are very common, many of our patients wonder about how they are treated. One common question we’re asked is whether or not you can use […]
Can Dry Eyes Cause Blurriness?
Dry EyeIf you’ve ever experienced redness, gritty, burning, or dry sensation in your eyes, you may have dealt with dry eye syndrome. This is a common condition that affects many Canadians, and it can be a frustrating thing to deal with every day because of the wide range of symptoms and issues it can cause. Dry […]
How Often Should You Get an Eye Exam?
Eye HealthWe want everyone to know just how important regular eye exams are for people of all ages. We recommend annual eye exams for school-age children, those with diabetes, those who wear contact lenses, and adults over 65. Adults between the ages of 20 and 64 may only need an exam every 2 years, but that […]
Can Laser Eye Surgery Fix Cataracts?

Cataracts occur when our lens in the middle of eye gets cloudy and opaque. They can be a frustrating thing to deal with in your everyday life, and while they are very common, many of our patients wonder about how they are treated. One common question we’re asked is whether or not you can use […]
Can Dry Eyes Cause Blurriness?

If you’ve ever experienced redness, gritty, burning, or dry sensation in your eyes, you may have dealt with dry eye syndrome. This is a common condition that affects many Canadians, and it can be a frustrating thing to deal with every day because of the wide range of symptoms and issues it can cause. Dry […]
How Often Should You Get an Eye Exam?

We want everyone to know just how important regular eye exams are for people of all ages. We recommend annual eye exams for school-age children, those with diabetes, those who wear contact lenses, and adults over 65. Adults between the ages of 20 and 64 may only need an exam every 2 years, but that […]

